Revision: Storify assignment

December 3, 2015

Updated: This Storify assignment features the inaugural talk on Oct. 20 featured Robert Niblock, alumnus of the college and president, chairman and CEO of Lowe’s Companies, Inc. Like many students in our college, Niblock was the first in his family to … Continued

Revision: Food Allergy FAQs

December 3, 2015

Note: The second question was updated on 12/2/15 with several grammatical corrections.   The national organization Food Allergy Research & Education (FARE) has a set of food allergy FAQs published in 2014. These questions and answers provide additional information to the … Continued

Storify assignment: CEO Speaker Series and Gift

November 22, 2015

This fall, I led the planning of a new event in the Belk College of Business at UNC Charlotte called the CEO Speaker Series. This event is an opportunity for students to hear the stories of prominent alumni and business … Continued

Food Allergies – Frequently Asked Questions

November 15, 2015

The national organization Food Allergy Research & Education (FARE) has a set of food allergy FAQs published in 2014. These questions and answers provide additional information to the first set of questions.   Q: What is a food allergy? How is … Continued

PRSA Southeast District Leadership Rally – part 2

October 30, 2015

10:40 am – Jo Anne Lavender of Leadership by Design on “Developing Future PRSA Leaders” Think of a leader you admire – what are their attributes? Group responses: straightforward, responsive, goal oriented, credible, fair, visionary, good listener, reliable, transparent, decisive, … Continued

PRSA Southeast District Leadership Rally

October 30, 2015

9 am – Ronald Harris of Blue Cross Blue Shield of Tenn is talking about generational diversity. “This is the first time we have 4 generations in the workplace at the same time.” Right now: Average employee was born in … Continued

Brandjack Prevention – Wrapup

October 22, 2015

Update – 4:31: added tags to this post   Summary This webinar was a good reminder of the hallmarks of crisis management: constant monitoring, listening, responding when needed, and the importance of authenticity and transparency. Not just for PR, social media … Continued